Tower Paddle Boards
The Manufacturer Direct Stand Up Paddle Board Company

What Differentiates Tower
We offer a very compelling value proposition on quality SUP boards. We're the brand, the importer, the shop, and the marketing arm, all in one. We intentionally forgo the traditional surf/kayak distribution channel that the other 100+ SUP brands are tied to because this outdated distribution channel is expensive. Broken, really. On a $1500 board, the channel eats nearly $1000.

We only sell direct. As a result, our value proposition is off the charts. Word gets around. People find us. You did.

The Value Proposition
We offer a premium EPS/Epoxy SUP boards for almost half the cost you can buy a comparable board for in a retail outlet.

Who's Behind Tower
The idea for Tower was hatched in the summer of 2010 in San Diego. The following summer, within a few days of its arrival, the first production run of the innovative Tower Fit boards sold out. Things progressed from there.

What's Tower all About
Based in Southern California, the Tower brand exudes an active, social, beach vibe. Stand up paddle boarding is a lifestyle, and Tower is a lifestyle company by design. We're here because we thought starting and building a dynamic stand up paddle board brand is about the coolest job we could draw up. It's a fun company in a booming, dynamic industry, and most importantly stand up paddle boarding is something that absolutely improves the quality of life of the people that we help get into the sport. That's why we're here.

Management Team Principals

Stephan Aarstol

Stephan Aarstol
Founder & CEO

Mark Cuban

Mark Cuban
Investor & Strategic Advisor

Allison Dundovich

Allison Dundovich
Director of Digital Strategy

Galen Eckenroth

Galen Eckenroth
Director of Operations

Ray Carrejo

Ray Carrejo
Product Specialist

Lauralee McIntyre

Lauralee McIntyre
Director of Communications

Celso Bemvenutti
Brand Filmmaker


Alice Zarka
Tower.Life Marketing Director



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Easy returns (Read our full Return Policy)

• 15-day money back guarantee on returns
• Exchange anything you’re not 100% satisfied with
• No hassles. No worries.

Retail Store
Tower Paddle Boards
845 Garnet Avenue
San Diego, CA 92109

Monday-Friday 9am-5pm

Rapid Response Email

Toll Free: (866) 622-4477
Standard: (858) 362-4082

SUP Retail