Tower's 5 Hour Work Day concept was named as a finalist in Fast Company's World Changing Ideas: North America
San Diego, CA April 28, 2020- The Five Hour Workday invented by Tower Paddle Boards in 2015 has spread to over 10 million people worldwide. Five years later, the Five Hour Workday concept has been named as a finalist in Fast Company Magazine’s World Changing Ideas for all of North America.
5-Hour Workday Also Profiled in:
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After positive feedback on several articles that he wrote about Tower’s Five Hour Workday experiment, CEO and Founder of Tower Paddle Boards, Stephan Aarstol, decided to write a book to share this experience with others. Tower Paddle Boards includes a copy of the Five Hour Workday book with every order, allowing customers to learn more about this innovative approach to work and how the Tower brand operates.
“The Five Hour Workday is a great example of companies putting purpose and people above profit,” says Dan Price, Founder and CEO of Gravity Payment and originator of the $70K minimum wage.
This phenomenon has been implemented into the company, Tower Paddle Boards, changing the lifestyle and productivity of daily operations. With clear expectations, employees are trained to work in a 5 hour day environment, pushing them to define their goals and pursue them at a faster rate. In addition, this overall environment has proven to increase societal health, improve relationships, empower an entrepreneurial spirit, and increase overall happiness.
Altogether, Tower emphasizes that this work lifestyle has proven for employees to be two to three times as productive as an average worker. With a Five Hour Workday, people can evolve into a happier, healthier, and more productive mindset. This environment not only influenced the company culture of Tower, but it has saved the company years of time and millions of dollars. Tower paddle boards hope is to influence other businesses to adapt to this new lifestyle in pursuit of creating a better future for the workplace.
To learn more about Tower Paddle Boards was named as a finalist in Fast Company’s World Changing Ideas for the Five Hour Workday, please see here: https://www.fastcompany.com/90492140/world-changing-ideas-awards-2020-north-america-finalists-and-honorable-mentions
The Tower Brand is well known within the US, and at an exponentially growing pace worldwide, as the purveyor of the beach lifestyle. Tower creates products and services that engage and inspire the human spirit. They disrupt markets with their value proposition of selling high-quality at low cost by leveraging their online marketing expertise and their direct consumer online business model.