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Entrepreneur Magazine Article by Stephan Aarstol
July 6th, 2013
The Importance of Pricing by Tower Founder & CEO
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STARTER Series
All Around Inflatable Paddle Board
$349.00
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PREMIUM Series
Mermaid Inflatable Paddle Board
$449.00
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PREMIUM Series
iRace 12'6" Inflatable Paddle Board
$449.00
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ELITE Series
Xtreme 8" Thick Inflatable Paddle Board
$549.00
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3-Piece Fiberglass SUP Paddle
$55.00
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SUP Fin (standard long board box)
$19.95
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SUP Fin Screw for Tower iSUPs
$4.95
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SUP Hand Pump Hose Replacement
$19.95
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2-Piece Fiberglass SUP Paddle
$159.00
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3-Piece Carbon Kevlar SUP Paddle
$259.00
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1-Piece Carbon Kevlar SUP Paddle
$299.00
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2-Piece Carbon Kevlar SUP Paddle
$279.00
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