Founder & CEO

Stephan Aarstol is an entrepreneurial thought leader and online marketing expert. With over 15 years of Internet experience, Stephan has worked with a large variety of startups, from ecommerce and medical imaging to educational toys and youth backpacking. As the CEO and founder of Tower Paddle Boards, Stephan attracted an investment from billionaire Mark Cuban on ABC’s “Shark Tank."

Stephan founded Tower Paddle Boards in June of 2010 after picking up the sport early that year in the waves of La Jolla shores. Like anyone else whose tried the sport, he's been hooked ever since. In 2012, Tower was named one of the top 10 success stories in the history of ABC's "Shark Tank" by Entrepreneur Magazine.

With only four employees, Stephan has grown Tower from $3000 revenue in 2010 to a projected 2014 revenue of $5,000,000. Before founding Tower, Stephan started a number of niche ecommerce businesses, including high-end poker chip company The site began as a solo venture side job and resulted in $2.5M in sales over its first five years. Stephan is an avid backpacker and has a passion for leading revenue-increasing initiatives for startups and high-growth organizations.

Stephan Aarstol

Stephan Aarstol

Stephan holds an MBA in New Venture Management from the University of San Diego and lives in San Diego today.

Stephan is a contributing author to:

Stephan Aarstol Washington Post Article
Search Engine Journal Article by Stephan Aarstol

Professional Recommendations


People Magazine Shark Tank Article Featuring Stephan Aarstol

Entrepreneur on Fire Podcast Interview
Bellingham Business Journal Interview
Podcast Interview by Terry Lin
Volusion eCommerce Interview

Social Media

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